Help center › Shop settings
Ad pixels and your catalogue feed
Measure your Instagram, TikTok, Snap and Google ads, and show your products in Google Shopping and on Meta.
- Open Settings, then Ads and catalogue.
- Paste the pixel id from each ad account you use (Meta Events Manager, Google Analytics, TikTok Ads Manager, Snap Ads Manager).
- Tap Save changes.
- Copy your catalogue feed link and paste it in Google Merchant Center or Meta Commerce Manager as a scheduled feed.
What the pixels see
Your shop loads them only for customers who tap Allow on the ad cookies question. Then each pixel gets product views, adds to the bag and orders with their amounts, so your ad accounts can show which ads bring orders.
The catalogue feed
One link lists your shown products that have a photo and a price, with their stock. Google and Meta fetch it on a schedule, so it stays up to date by itself.
Who has it
Pro and Business shops.